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Timberland LLC is an American manufacturer and retailer of outdoors wear with a focus on footwear. The company also sells apparel such as clothes, Timberland watch line, glasses and leather goods. The founder of “Timberland” is Nathan Swartz who started the brand in 1952 but in 1973 “Timberland” was only used first for the waterproof leather boots produced by the company. Because the boot became so popular Swartz officially changed the company name to The Timberland Company. Sidney Swartz, one of the founder's sons, took the leadership of the company. Under his leadership Timberland began to evolve into a lifestyle brand, adding clothing and women's shoes to its products. Throughout the 1990s, the Timberland Company added more product lines such as backpacks, watches, and kids' footwear. Today there are more than 85 Timberland locations in the United States, 18 locations in Canada and 34 locations in the United Kingdom.